In the style of Colbert's own quasi-head-of-state delivery, our positioning profile for merchandizing the Colbert Report took on the look of a top-secret document of the Colbert Nation. We outlined the major segments of the show’s fanbase and their buying habits to make sure the show’s merchandise would cater to their desires.

Wouldn’t it be cool if you could experience a real estate property or vacation spot without leaving your home? Okay. I don’t mean pictures or slick videos online. I mean experience a space. A room. A kitchen. The Grand Canyon. The Taj Mahal.

That’s what Tour Wrist® does. It turns iPhones and iPads into a window to another world. When you turn the device the room turns. When you turn the device up you see the sky or the grandeur of a spiral staircase. It’s so intuitive dear old granddad could use it. But most of all, it drives traffic to destinations without customers having to deal with actual traffic. That’s more views, generating more sale opportunities. 

Competencies & Technologies:

+  Concept and Ideation

+  User Experience Design

+  Development

+  Branding and Marketing of App

Our work with HSN's textile brands achieved two main objectives. First, we developed the look and feel for four unique lifestyle brands that all fell within HSN's new identity. Second, we gave them the tools to communicate these unique characteristics to a wide audience – brand managers, set designers, buyers, hosts, production vendors, and more.

Founded on a mission of providing “feel great” fast food options, EVOS wanted a collection of in-store materials to help promote specific products. We developed what amounted to a big-idea ad campaign that spoke to their target’s socially-progressive, eco-conscious mindset at the point of sale.

Relaj is a brand we helped launch that reflects cutting-edge technology and incorporates style and sophistication. Inspired by the organic, curvacious forms of the bottle, we created their likeness in a fashion that's soft and fluid - innovative because other industry players are so rugged and harsh.

Flush Puppies was a start-up brand looking to get media exposure on a grand scale. With a unique dog-centric “newspaper”, a bizarre mascot character called Mandog, and a series of webisodes strategically piggy-backed onto the most popular videos on the web, we generated tens of thousands of dollars in PR and over 15.000 views on YouTube.

DeBartolo Sports and Entertainment’s 100-page+ D Magazine is packed with the kind of juicy details that make a truly standout design piece — gold foil, metallic gold ink, and woven binding to name a few — but most importantly, the piece’s rich imagery recalls a heritage that reaches far beyond the agency’s 3 years in the biz.