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Scottsdale Resort

A Community Just Off the Beaten Path

Brand Identity for Scottsdale
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Everyone knows a local can tell you the best place to experience their community. And the place they’ll suggest isn’t from a guide book, it is tucked away, just off the beaten path. The Scottsdale Resort is that place. A community of influential business groups, leisure guests, travel enthusiasts, and locals.

We transitioned an existing resort to be more than another place to stay.

Brand identity design exploration

We re-imagined the property structure so the resort and all its outlets were connected by the ideals of the community.

Logo design
Logo design

Brand Identity

Each outlet got a unique identity, but they all linked back to the larger story.

Logo design

Contact

Tampa

2309 W Platt Street
Tampa, FL 33609
813-253-0300
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San Diego

WeWork c/o SPARK
600 B Street
San Diego, CA 92101
760-487-1123
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