SPARKling water while you wait?

SPARK advertising agency employee pins postcard son cork board.
SPARK advertising agency employee pins postcard son cork board.

About SPARK

The only guarantee is that things will change. Brands who don’t embrace this truth fall behind. And a branding or advertising agency that can’t navigate these dynamic environments and deliver real returns won’t be much help. That’s why our culture is all about partnership. We work with clients to create new experiences that ignite an emotional connection and move people to act. We’re SPARK. We make brands meaningful, memorable, and measurable.

Overhead shot of people at desks working at a branding agency in Tampa

How we do it.

We move with purpose.

We understand our clients are making an investment in their business, and our purpose is to deliver real returns. But what you hope to accomplish and what your consumers are looking for might be two different things. At SPARK, we create branding and marketing solutions that help those two things meet in the middle. We immerse ourselves in your world and use data, technology, and insight to see the needs of your business first-hand and uncover what drives consumer decision-making and action.

01

Brand Design

Your brand isn’t your name, your logo, or your tagline. Your brand is the reason you exist. The reason customers choose you, spend money with you, and talk about you to their friends. From repositioning, to developing a brand from scratch, we create the platform rooted in strategy and reflective of your customers. The result is strong but malleable branding that stands the test of time and trends—and sees international recognition and success.

02

Content Studios

When we started SPARK, we worked with the best production studios, but wanted to do even better. In 2008 we created our own studio to bring stories to life with the technique, skill, and efficiency our clients needed. Our nimble studio team of directors, photographers, videographers, producers, editors, and sound engineers create video and photo content that’s compelling enough to stop the thumb from scrolling past, and start the love affair with your brand.

03

Media Distribution

Amazing content only works when it’s seen by the right people. With both high-level and day-to-day management of your distribution plan, we use our network of international partners like Facebook, Expedia, and YouTube to make sense of every new platform, trend, and technology. Then, we build a strategy tailored to your brand with one constant: we go where the audience is. Because it’s no longer about scheduling time with a network. It’s about engaging in real time.

04

Social Media

The conversation around your brand is always happening. By listening and engaging, we gain insight into communities that helps to define, drive, and optimize your brand’s communications. With social listening tools and an understanding of what motivates your audience, we don’t just get people to like and share—we get them to act.

05

Creative Campaigns

Our industry is moving toward a place where the most successful campaigns are highly targeted and measurable. Data allows us to not only optimize, but identify opportunities to create unexpected experiences for consumers. From there, we create scroll-stopping, head-turning, conversion-making campaigns that speak your audience’s language.

Industry Expertise

Our team is ready and equipped for any industry’s challenge, but when it comes to hospitality, travel, and health & wellness, we’re a well-oiled machine. Our years of experience in these fields don’t limit us—they focus us.

Woman relaxes in pool wearing sunglasses - a photo used to highlight our customer experience and hospitality branding services.

hospitality

We move people to book.

With a focus on the guest experience, we brand and shape touchpoints that make every stay something to talk about.

Privileged family on boat in the ocean

travel

We move people to discover.

We market your destination by playing into its unique story, getting you to the top of everyone’s bucket list.

Child with plastic cup and nurse

health & wellness

We move people to care.

We create engaging messaging to ease talking about the tough subjects while helping caregivers put people above patient numbers.

Awards & Recognition Since 2010

2017
HOW INTERNATIONAL DESIGN AWARDS: HelloGaryJohnson.com, Vology
2017
PRINT REGIONAL DESIGN ANNUAL: Vology
2016
HUBSPOT’S 20 CREATIVE AGENCIES YOU SHOULD FOLLOW ON INSTAGRAM: SPARK
2016
COMMUNICATION ARTS WEBPICK: Stick
2016
OH BEAUTIFUL BEER RECOGNITION: Coppertail: Brew's Banner
2015
PRINT REGIONAL DESIGN ANNUAL WINNER: Motif, Branding.beer
2015
2015 MERCURY AWARD WINNER IN SOCIAL MEDIA CAMPAIGN: VISIT FLORIDA, Bragging Season
2015
19TH ANNUAL WEBBY AWARD HONOREE IN INTERACTIVE ADVERTISING: Health, Wellness & Pharmaceutical: Texas Children’s Hospital, InfinitePassion.org
2015
TAMPA BAY BUSINESS JOURNAL COOLEST OFFICE SPACES WINNER: SPARK
2015
OH BEAUTIFUL BEER RECOGNITION: Coppertail – Branding.Beer
2014
PRINT REGIONAL DESIGN ANNUAL WINNER: Epicurean, Unlock Tampa Bay
2014
ADRIAN AWARDS: Epicurean
2014
HOW INTERNATIONAL DESIGN AWARDS: Epicurean, Motif
2013
WEBBY AWARDS OFFICIAL HONOREE IN TRAVEL AND HOSPITALITY: Florida Parks
2013
WEBBY AWARD HONOREE: VISIT FLORIDA
2012
PRINT REGIONAL DESIGN AWARD: Lifestyle Family Fitness
2010
FHA MARKETING AND PR MARK OF EXCELLENCE: Bayfront Baby Place
2010
TELLY AWARD: Bayfront Medical
2010
TELLY AWARD: Lifestyle Family Fitness
2010
TELLY AWARD: SPARK "we" video
2010
TELLY AWARD: Sweetbay Supermarkets
2010
TELLY AWARD: VISIT FLORIDA
2010
TELLY AWARD: VISIT FLORIDA - Share a Little Sunshine

Our Leaders

Whether they’re leading the company’s vision, growing new business, or getting their hands in the day-to-day, our founder, Mike, and partners, Dulani and Elliott, have brought SPARK a long way from a 5-person team with a dream. 

Gabe DeLorenzi

Brand Director

Nashira Babooram

Media Director

Amy Do

Social Media Director

Joseph Guerra

Studio Director

Matt Boswell

Creative Director

Our Team

SPARK wouldn’t be the agency it is without its people. Each member of the team brings not only their talent, but their drive to make great work for great clients.

Man holds beer while smiling

Alex Coyle

Senior Art Director

White, blonde, priviledge girl

Amanda Story

Senior Marketing Manager

White male sits on bench

Matt Bongiolatti

Designer

Ethnic male smiles with glasses

David Gonzalez

Designer

Young girl in bookstore

Emily Seitz

Copywriter

Man laughs uncontrollably

Jason McDade

Designer

White blonde woman leans against wall

Katy Guion

Brand Manager

White male looks luringly into camera

Michael Krieg

Finance Manager

Woman with coffee and dog

Liz Colburn

Content Manager

White male with camera in a city

Louis Meschino

Shooter / Editor

White woman smiles off camera

Amy Mariani Wright

Producer

Young woman, white, smiles in sunglasses

Rachel Canning

Brand Manager

Woman holds coffee outside cafe

Nicole Luistro

Community Manager

Woman smiles in garden

Tessa Whitmore

Operations Manager

Three pounds aka Tiffany Balance aka Dot aka Triple T aka Top 20 Tiff smiles at camera strongly.

Tiffany Ballas

Senior Brand Manager

male spark employee leaning on striped wall.

Patrick Guyer

Shooter / Editor / Motion

Spark Employee

Emma Barrow

Culture Coordinator

Jonathan Garcia

Shooter / Editor

Katie Fialkoff, a brand manager at SPARK

Katie Fialkoff

Brand Manager

Greg Reinhart, Media Buyer

Greg Reinhart

Media Buyer

Stephanie Drace, Production Artist

Stephanie Drace

Production Artist