Social Copywriter

SPARK is looking for a Social Copywriter with a passion for everything social media related. You are a conceptual creative who is comfortable developing original ideas and writing copy across a range of social platforms (Facebook, Instagram, TikTok, Twitter). When it comes to crafting social media experiences, your words engage, inspire, and achieve multiple business goals.

The Basics

3+ years of copywriting experience at an agency or in-house agency
Bachelor’s degree in Journalism, English, Communications, Marketing, or related field

Concept

Write social copy from concept to end product.
Work closely with Social Media Managers and other creatives to brainstorm creative concepts and award-winning social activations.
Stay up-to-date on all social marketing trends, as well as cultural events in an effort to bring proactive/fresh ideas, sharing with peers and the broader team.

Refine/Evolution

Write in multiple styles, formats, and tones for a wide range of social activations and campaigns, primarily across TikTok, Facebook, Instagram, YouTube, and other digital channels.
Integrate the brand’s tone of voice into social in a compelling, valuable, and authentic way and write social brand guidelines to ensure consistency.

Execution

Ensure consistency and efficacy of copy throughout all social platforms.
Self-manage multiple projects and tight timelines.

Experience

3+ years of copywriting experience at an agency or in-house agency
Bachelor’s degree in Journalism, English, Communications, Marketing, or related field
Strong understanding of copywriting principles of storytelling, communication, tone/voice
Strong digital and social copywriting portfolio required

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