SPARKling water while you wait?

Share A Little Sunshine

A Decade (and Counting)
Passion Project.

Born after the 2010 oil spill, VISIT FLORIDA needed a social media marketing campaign that would rally residents to clean up their beaches and share why Florida was still their favorite place to be. 10 years and 650,000 (and counting) advocates later, Share a Little Sunshine has taken on a life of its own.

WATCH HOW IT ALL BEGAN

With VISIT FLORIDA’s leaders, community advocates, and local business, we continue to work together to grow, nurture, and engage our Share a Little Sunshine community to share the many reasons to #LoveFL.

LOOKING TO THE FUTURE

In 2019, we wanted to take it even further. We invited our top advocates and industry leaders to discuss the future of our in-state advocacy platform. A full day working session led to valuable insights that will forever shape the future of Share a Little Sunshine.

SHARE A LITTLE SUNSHINE SUMMIT

A Little Sunshine to A Lot of LoveFL

Stay tuned for more to see how we’ve evolved this brand and reignited this community.

in. brand /Branding to believe


living it. Culture /Lead by


truths in real time. Content /Real


Campaign /Stop traffic. Drive action.


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