Today, every little thing a brand does matters. How they look, things they say, and mostly, what they do. There’s no hiding. No faking. Just reality. So why not keep it real with what really matters? We help brands look inward to find their truth, live it with their every move, and share it with employees and fans. The result? Truth creates a burning passion that transforms a brand – both inside and out.
Miller’s Ale House, one of the nation’s leading sports-themed casual dining restaurants with 100+ locations in 10 states, has selected SPARK, a top independent creative agency, as its newest creative marketing agency to drive national brand storytelling efforts and visual expression direction.
Historically, Olympic coverage was a one-way communication channel dominated by networks like NBC or the BBC, which dictated what audiences saw. While this approach was practical, it also created a distance between athletes and fans. The introduction of UGC, however, has bridged this gap.
Aquila Power Catamarans, the leader in luxury catamaran manufacturing, has selected SPARK as its first-ever brand marketing agency to drive global brand strategy and creative direction. This marks the first time Aquila has engaged an agency to take on this type of comprehensive brand role, signaling a new chapter in the company’s global marketing efforts.